When one Jeep
gets out of the factory,
it carries so many
stories to tell.

Jeep is an iconic brand that has not only witnessed, but also participated in important changes in the world. No one car gets out to the factory with so many stories to tell. And to celebrate its 78th anniversary, we created an integrated campaign showing the brand’s point of view and the point of view of the people who are part of it.

Concept: Jeep. Made with 78 years of adventure.

Awards: 1 silver and 2 bronzes (el ojo).